Social media is the future of church ministry

Your church's social media is not marketing, it’s ministry. Our heart is to see a movement of faithful, creative, and theologically grounded Christians steward online platforms to proclaim the Gospel, build up the Church, and reach the next generation.

Christians on social media at a coffee shop
How Many Times Should Churches Post on Social Media in a Week?
Matt Grubb Matt Grubb

How Many Times Should Churches Post on Social Media in a Week?

One of the more common frustrations churches run into with social media is not that they have nothing to say, but that they do not know what to say on a consistent basis.

Some weeks feel easy, especially when there is a big event or something out of the ordinary, but most weeks feel fairly normal. Because of that, posting becomes inconsistent, and over time it starts to feel more like a burden than something helpful.

What tends to make the biggest difference is not creativity, but rhythm.

Churches that are consistent online usually are not more talented or more resourced. They have simply settled into a pattern that they can repeat each week without having to rethink everything from the ground up.

Here’s an example of what a normal week of posting could look like at your church.

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6 Essential Archetypes of Church Social Media Posts
Matt Grubb Matt Grubb

6 Essential Archetypes of Church Social Media Posts

One of the more common frustrations churches run into with social media is not that they have nothing to say, but that they do not know what to say on a consistent basis.

Some weeks feel easy, especially when there is a big event or something out of the ordinary, but most weeks feel fairly normal. Because of that, posting becomes inconsistent, and over time it starts to feel more like a burden than something helpful.

What tends to make the biggest difference is not creativity, but rhythm.

Churches that are consistent online usually are not more talented or more resourced. They have simply settled into a pattern that they can repeat each week without having to rethink everything from the ground up.

Here’s an example of what a normal week of posting could look like at your church.

Read More
7 Templates For Your Church’s Instagram and Facebook Captions
Matt Grubb Matt Grubb

7 Templates For Your Church’s Instagram and Facebook Captions

For those trying to juggle social media on their own, caption writing feels like a big deal. You’ve finally captured the content you’ve wanted…but what should you caption it with? Should it be in first person? Third person? What does it need to say?

We’ve come up with some basic examples to follow for different posts you have. Feel free to copy or edit them to fit into your church’s voice and style!

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